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One-on-one training to teach you how to become a better writer and a content-marketing expert.
Educate your team with custom content marketing training and writing courses for professionals.
These are the topics I typically cover in my training courses and public speaking. If you have specific requests for a subject or lesson plan, I am always happy to accommodate.
Creating strong content is the cornerstone of a smart SEO strategy. If you want to learn tricks and methods to improve the SEO value of your words, this is the course for you.
During these courses, I’ll provide simple, straightforward lessons on where SEO and content intersect. I’ll show you my favorite free SEO writing tools to help you and your team perform simple keywords research and content ideation.
On a more molecular level, I’ll review the best ways to structure content for SEO purposes, as well as general best practices for SEO content creation. By the end of this course, you’ll have everything you need to start writing copy that ranks well on Google.
If you need help with basic writing skills like grammar and mechanics, or want to figure out how to better inject creativity into your work, my lessons on how to improve your writing skills in English will help elevate your content. This is the ideal path for freelancers who want more work or are frequently rejected for quality issues.
During this process, I work one-on-one with you, looking at examples of your content and assigning you exercises to help you improve your writing. You will get feedback specific to the areas where you need improvement. Every writing training course with me is unique and crafted just for the student.
This course is perfect for people who want to know how to become a freelance writer full time, but it’s also available to creative writers, students, and professionals.
Sometimes, the hardest part of content marketing is coming up with the right approach. This lesson is perfect for professional content teams who need to figure out what their content strategy should look like or how to implement it.
Not only do I provide an in-person lesson on creating strong content processes, but I will also show you the best tools to use to ideate and plan your content from start to finish.
This course will turn your content creation team into a well-oiled machine.
Where is content marketing going in the next year, or five years? I’ll explore these topics during a bespoke course for your business or at your next upcoming event.
This is a vast topic, and I can cover everything from voice search and smart technology to AR/VR experiences. I’ll use concrete examples from your industry to demonstrate how these new developments will directly impact you, your team, your company, or the attendees at your next event.
Given that this is such a big subject, I can approach the lesson from many exciting angles. I always create a unique presentation talored to specific audiences and what they’ll find most valuable.
“When I landed my first SEO client, I knew I’d need some guidance to do it right. I reached out to Liam for help, and I couldn’t be happier with my decision. Liam personalized my learning based on what I already knew, and what I needed to know in order to write quality SEO blogs. His process is experiential — he doesn’t just show you what to do. He gives you the chance to try out SEO tools and really encourages you to think about and actively practice SEO writing. He’s generous with his time as well as his knowledge, and provided exactly the feedback I needed to feel confident in my skills.
Things really came together for me after I was able to implement what I learned with my own client’s blog. Before that it all seemed mysterious, but once Liam coached me through keyword selection with my own client, it just clicked. I needed a few follow-up emails to clarify some pieces, but that was it.
I had written a few blogs for my client prior to working with Liam, and they weren’t gaining much traction. The first post I wrote after implementing good SEO writing brought a tenfold increase in blog traffic and a 2% conversion rate a month after posting! My client was thrilled that we were seeing results after only a few months of working together.
If you’re struggling to understand SEO and get results for your clients, I highly recommend you work with Liam. He’s patient, thorough, and best of all, he gets SEO.”
Sarah Breeze, Sustainability Copywriter
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